Anyone with experience on eLeavers, when I create an ad and I'm only using my affiliate link, what do I put for the display URL, do I put my affiliate link for both the display and destination?
user - August 28, 2025
Display URL vs Destination URL
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Destination URL: This is the actual URL where your visitor lands when they click the ad.
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Use your affiliate link here. This ensures you get credited for any sales or conversions.
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Display URL: This is the URL that shows up in the ad itself. It doesn’t have to be the actual affiliate link.
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Best practice: Use a clean, readable version of your offer’s domain rather than the full, long affiliate URL.
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Example:
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Affiliate link (destination):
https://affiliatenetwork.com/track?id=12345&ref=xyz -
Display URL:
www.productname.comorwww.brandname.com
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Why Not Use Your Full Affiliate Link as Display URL
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Looks Cleaner and Trustworthy – Long affiliate URLs can appear spammy and reduce click-through rates.
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Higher CTR – Users are more likely to click when they see a recognizable brand or product domain.
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Compliance with eLeavers Guidelines – Some networks prefer a clear, readable display URL for ads.
Quick Hack for Beginners
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If the product has its own website, just use that domain as your display URL.
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Always keep the destination URL as your affiliate link so you earn your commission.
Example
| Field | What to Enter |
|---|---|
| Destination URL | https://affiliatenetwork.com/track?id=12345 |
| Display URL | www.productname.com |
Member - September 21, 2025
Based on my experience, the display URL on Eleavers doesn’t have to be the same as your affiliate link. You should put your actual affiliate link in the destination URL, but for the display URL, you can use a simpler, more readable version, like your website or a relevant domain.
This approach makes your ad look more trustworthy and professional, which in my campaigns has helped improve engagement and conversions.