What is meant by Display URL, Destination URL and Pop-under URL in StudAds?

What is meant by Display URL, Destination URL and Pop-under URL in StudAds?
user - August 27, 2025

Here’s a clear explanation of the terms Display URL, Destination URL, and Pop-under URL in StudAds:


1. Display URL

  • This is the URL shown to users in your ad.

  • It doesn’t have to be the exact page users land on; it’s mainly for visual representation.

  • Example: You promote a product and your ad shows www.AwesomeProducts.com even if the actual link is different.

  • Purpose: Helps build trust and brand recognition, making users more likely to click.


2. Destination URL

  • This is the actual URL users are directed to after clicking your ad.

  • It can be your affiliate link, product page, or website landing page.

  • Example: A ClickBank product link like https://www.clickbank.net/product123?ref=yourID.

  • Purpose: This is where all conversions, sales, or sign-ups happen, so it must be accurate and functional.


3. Pop-under URL

First you should know that StudAds dose not support Pop-under ads, but here is explanation of what is it:

  • This is the URL used for pop-under ads—ads that open in a new browser window behind the main page when a user visits your site or clicks a trigger.

  • Example: Your affiliate landing page can open in a pop-under window.

  • Purpose: Increases exposure without interrupting the user experience, often used for higher engagement campaigns.


Summary

  • Display URL: What users see → builds trust.

  • Destination URL: Where users go → generates conversions.

  • Pop-under URL: Opens in a new window behind → boosts engagement and visibility. ( StudAds does not support Pop-under ads )

Using these correctly in StudAds ensures your campaigns are professional, effective, and profitable.